Medical conferences in the digital era: a necessary reflection on hybrid models in continuing medical education
Abstract
In the current context of digital transformation, it is timely to re-examine the traditional model of exclusively in-person medical conferences. This reflection analyses the true cost of this format—including economic, professional, and personal dimensions—as well as the available evidence on the effectiveness of online and hybrid models in continuing medical education. It also discusses the influence of funding structures on the design of educational events. Finally, it advocates for the adoption of deliberately designed hybrid formats, focused on educational impact and improved accessibility for healthcare professionals.
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