Quality assessment programs in local sports: generalizability and optimization of measurement design

Authors

  • Pablo Gálvez Ruiz Universidad de Málaga
  • Verónica Morales Sánchez Universidad de Málaga
Keywords: Perceived quality, sports services, user satisfaction, sport management, Generalizability theory

Abstract

The municipal sports management services has experienced numerous changes in the last years. The current demand of sports services is one of the principal problems facing sport managers, due among other factors, the continuous appearance of new sports activities and the difficulty of adjustment of the sports venues for the lack of functionality with which they were designed. The quality of service is a key element in the strategy of benefits, for what one of the principal strategies must be establish a quality plan, with a suitable optimization of the resources, costs reduction and continuous improvement (Morales Sánchez, 2009). Thus, Generalizability theory (TG) allows us to verify the precision of generalization of the results of any investigation. However, the references in the sports management area to this procedure of analysis are scantly in the literature, for what by means of this analysis we try to generalize accurately the results evaluated across different designs of measure for a suitable optimization plan in terms of cost - benefit, very valued in municipal services. The aim of this study is to apply the TG in the Questionnaire of Evaluation of the Quality Perceived in Sports Services (CECASDEP) used in a sample of 110 participants who helped to pilot the questionnaire. The results show that the tool design is optimal in terms of reliability and generalizability, obtaining good results in both indexes for those designs of measure in which the scale corresponds to one of the facets of generalization.

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Published
30-07-2011
How to Cite
Gálvez Ruiz, P., & Morales Sánchez, V. (2011). Quality assessment programs in local sports: generalizability and optimization of measurement design. Sport Psychology Notebooks, 11(2), 123–130. Retrieved from https://revistas.um.es/cpd/article/view/133911
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