El rol del turismo gastronómico en Ecuador: una herramienta estratégica para la diversificación y la competitividad turística

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DOI: https://doi.org/10.6018/turismo.711181
Palabras clave: Turismo gastronómico; motivación; gastroturista; destinos; Ecuador.

Resumen

El turismo gastronómico influye en la satisfacción del viaje, revitalizando destinos y promoviendo el desarrollo local. La experiencia gastronómica se convierte, en ocasiones, en la principal motivación para visitar un destino. Una propuesta gastronómica atractiva para el turista repercute sobre otras actividades económicas. Esta investigación realizada en Ecuador analiza el perfil sociodemográfico del gastroturista, y muestra su interés por la experiencia gastronómica, el conocimiento por la gastronomía local y por la socialización, particularmente en turistas de mayor rango de edad.

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Publicado
22-06-2026
Cómo citar
Ramos-Ruiz , J. E., Serrano López , A. L., Castaño-Prieto , L., & López-Guzmán , T. (2026). El rol del turismo gastronómico en Ecuador: una herramienta estratégica para la diversificación y la competitividad turística. Cuadernos De Turismo, (57), 115–132. https://doi.org/10.6018/turismo.711181
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