A COMPARATIVE ANALYSIS OF THE HEADBOARDS OF THE SPANISH ONLINE NEWSPAPERS COMPARED TO PRINTED.

Authors

  • Joaquin Basilio López del Ramo "Universidad Rey Juan Carlos"
DOI: https://doi.org/10.6018/analesdoc.15.2.150831
Keywords: Corporate graphic design, Journalistic design, Headboards, Cyberdiaries, Visual identity.

Abstract

A comparative analysis of the headboards of the digital and printed editions of 20 representative newspapers of the main Spanish media groups. There is a classification of the basic features of this element and a self design documentary card is used for this study. The results show the loss of the visual relevance of the logo due to its smaller size and its lateral displacement as well as the use of the frame of the headboard to insert other elements, and the access to the resources of the web. The headboard loses value as a corporative visual referent and gets a new functional aim. The changes at a visual level represent a independence when speaking about the digital newspapers compared to the printed ones.

Downloads

Download data is not yet available.

Metrics

Metrics Loading ...

Author Biography

Joaquin Basilio López del Ramo, "Universidad Rey Juan Carlos"

Departamento de Ciencias de la Comunicación 2. Profesor Contratado Doctor.
Published
11-10-2012
How to Cite
López del Ramo, J. B. (2012). A COMPARATIVE ANALYSIS OF THE HEADBOARDS OF THE SPANISH ONLINE NEWSPAPERS COMPARED TO PRINTED. Information Science Journal, 15(2). https://doi.org/10.6018/analesdoc.15.2.150831
Issue
Vol. 15 No. 2 (2012)
Section
Articles

Las obras que se publican en esta revista están sujetas a los siguientes términos:

1. El Servicio de Publicaciones de la Universidad de Murcia (Editum) conserva los derechos patrimoniales ('copyright') de las obras publicadas, y favorece y permite la reutilización de las mismas bajo la licencia de uso.

2. Las obras se publican en la edición electrónica de la revista bajo la licencia Creative Commons Atribución Internacional CC BY 4.0. Se puede copiar y redistribuir el material en cualquier medio o formato y remezclar, transformar y crear a partir del material para cualquier finalidad, incluso comercial.