LA FORMACIÓN LINGÜÍSTICO-RETÓRICA EN EL MUNDO EMPRESARIAL

Authors

  • Mª del Mar Gómez Cervantes

Abstract

Given the applicability of linguistics as a valid, present and developing science, we think that it is essential to attend the communicative needs of people who admit the working speech act as their working instrument assuming as the work of the linguist the linguistic-rhetoric preparation of the businessman, since this preparation complements other educations which are seemingly distant.

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How to Cite
Gómez Cervantes, M. del M. (2005). LA FORMACIÓN LINGÜÍSTICO-RETÓRICA EN EL MUNDO EMPRESARIAL. Journal of Linguistic Research, 8, 209–236. Retrieved from https://revistas.um.es/ril/article/view/6421