The diffusion of heritage through the Internet. The case of Castile and Leon

Authors

  • Valeriano Piñeiro Naval University of Salamanca
  • Juan José Igartua Perosanz University of Salamanca
Keywords: Heritage, Cultural Tourism, Internet, Framing Theory, Social Identity Theory, Content Analysis

Abstract

We present the results of a content analysis on the approach that gives the diffusion of Castile and Leon’s heritage through the websites of its major municipalities. Data collection was conducted in the period from 25 February to 16 March 2010, having analyzed a total of 131 websites.

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How to Cite
Piñeiro Naval, V., & Igartua Perosanz, J. J. (2012). The diffusion of heritage through the Internet. The case of Castile and Leon. Cuadernos de Turismo, (30), 191–217. Retrieved from https://revistas.um.es/turismo/article/view/160721
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