Modelling hotel ranking mobility

Authors

  • José-Luis Ximénez-de-Sandoval The American College in Spain
  • Antonio Fernández-Morales Universidad de Málaga
  • Antonio Guevara-Plaza Universidad de Málaga
DOI: https://doi.org/10.6018/turismo.42.26
Keywords: Hotel Ranking Mobility; TripAdvisor; Online reviews; User generated content; Data mining; Online reputation; e-wom

Abstract

Many researchers have studied from different perspectives the TripAdvisor’s Hotel Rankings. But only few have analyzed how it evolves over time. This paper presents one of the first studies on mobility in hotel rankings. We define the concepts of liquid and solid rankings, mobility, as well as micro and macromobility. We also introduce the concept of Path Vector as the main object of the analysis. Finally, we present a model to measure mobility, which will be applied to a sample of 771 hotels in Spanish cities.

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Published
11-12-2018
How to Cite
Ximénez-de-Sandoval, J.-L., Fernández-Morales, A., & Guevara-Plaza, A. (2018). Modelling hotel ranking mobility. Cuadernos de Turismo, (42), 561–586. https://doi.org/10.6018/turismo.42.26
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