Group exercise training in sport centers and its value as a retention element
Abstract
The aim of the study was to determine the demand of group exercise training (GET) by members of Spanish sports centers, and determine if GET could be considered as a retention element. A total of 15,778 members from 97 sports centers in cities with more than 100,000 inhabitants were surveyed through an ad hoc questionnaire. The results show a higher demand for GET among the group of women (77.5%) than men (45.9%), and between ages 25 and 64 exceeding 60%. The data obtained confirm that GET work as a loyalty element among the group of people who attend GET on a regular basis, presenting a greater membership tenure, and a greater volume of attendance days and weekly hours.
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The works and papers that are published in this Journal are subject to the following terms:
1. The Publication Service of the University of Murcia (the publisher) has the Publication Rights (Copyright) to the published papers and works, and favors and permits the reusing of the same under the license indicated in point 2.
© Servicio de Publicaciones, Universidad de Murcia, 2013
2. The papers and works are to be published in the digital edition of the Journal under the license Creative Commons Reconocimiento-No Comercial-Sin Obra Derivada 3.0 España (legal text). The copying, using, spreading, transmitting and publicly displaying of the papers, works or publication are permitted as long as: i) the authors and original sources (Journal, publisher and URL of the publication) are quoted; ii) it is not used for commercial benefit; iii) the existence and specifications of this users license are mentioned.
3. Conditions of Self-Archiving. It is permitted and encouraged that the authors spread electronically the pre-print (before printing) and/or post-print (the revised, evaluated and accepted) versions of their papers or works before their publication since this favors their circulation and early diffusion and therefore can help increase their citation and quotation, and also there reach through the academic community.
