LAS ADMINISTRACIONES ANTE EL TURISMO DE REUNIONES Y CONGRESOS EN MURCIA
Abstract
The consolidation of meeting tourism in Murcia City, within a frame of fi erce competition, leads us to think about its competitive capacity in relation an urban net o national context. This study sows, fi rst of all, the evolution experienced by the basic quantitative parameters, to deal next with the essential aim, that is, to know the opinion and intentions that the principal decision makers authorities in this sector have with a view to this tourist product. An essential approach to establish operation rela tionships and dialogue among the involved agents, with the purpose of maximizing, in terms of sustainability, the important investments realized until now.Downloads
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